Bay Area Inbound Marketing Blog

Formatting Landing Pages to Convert Leads by Bay Area Inbound

Posted by Laurie Monahan on Tue, Jan 17, 2012 @ 09:05 PM

Many people do not understand the importance of a compelling landing page. This is where they can see the real results of their website redesign.

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Tags: Landing Pages, conversion experiements, converting leads

Calls-to-Action, Landing Pages, & Lead Nurturing by Bay Area Inbound

Posted by Laurie Monahan on Fri, Nov 11, 2011 @ 09:59 AM

Demand Generation is important for any company today to compete in an internet-based sales world. And Inbound Marketing is the most effective method. Many tools make up inbound marketing, but below I touch briefly on 3 of them, Calls-to-Action, Landing Pages, and Lead Nurturing. Marketing Automation software like Hubspot and Marketo make all these things easy. But let's talk about a few basics to get started.

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Tags: Lead Nurturing, hubspot, Bay Area Inbound, Landing Pages, calls-to-action, Offers, Promotions, Inside Sales, reseller