Bay Area Inbound Marketing Blog

By 2020 Companies Will Manage 85% of Sales w/ Software-Gartner

Posted by Laurie Monahan on Wed, Oct 16, 2013 @ 04:57 PM

The B2B marketing automation industry reached $475 million in revenue by the end of 2012. This was more than a 50% increase over 2011, which had also doubled in revenue from the year before. (Source: Raab Associates)

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Tags: bay area inbound in SF, Bay Area Inbound Marketing Consultants, Marketing Automation Facts, Marketing Automation Increase, Marketing Automation Software, Marketing Automation Consultants, Bay Area Marketing Consultants

Closed-loop Marketing Analytics-the Holy Grail; Bay Area Inbound

Posted by Laurie Monahan on Tue, Mar 05, 2013 @ 05:08 PM

Recently I worked for a tech client and I recommended they install closed-loop marketing analytics by integrating their Microsoft CRM Dynamics (Customer Relationship Management Database) with their Hubspot Marketing Automation Software.

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Tags: closed-loop marketing analytics, bay area inbound in SF, hubspot, Microsoft Dynamics CRM, Lynton Integration Software, Bay Area Inbound, marketing consultants in SF, Bay Area Inbound Marketing