Recently I was working with Gartner Research Analysts for a tech client. One of the Gartner Analysts came in and told us that we need to broaden the client's product to include everything that the larger companies provide in their offerings if we want to be placed any where other than the "Niche" space which is bottom left of the Magic Quadrant.
Bay Area Inbound Marketing Blog
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Tags: Bay Area Inbound, marketing consultants in SF, Gartner, Magic Quadrant, Market Leader, Competitive Solutions