Bay Area Inbound Marketing Blog

Starting to Feel Like James Bond

Posted by Laurie Monahan on Fri, Dec 25, 2015 @ 08:50 AM

007 has nothing on me or any other marketing consultant. Don't believe me? Let's compare "To Do" lists:

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Tags: Marketing Consultants in SF Bay Area, James Bond vs. Working Moms

The B2B Sales Cycle From the Customer's Perspective Today

Posted by Laurie Monahan on Sat, May 30, 2015 @ 09:59 AM

I need some help. I can't make this thing work. I have hired more people, we've put in more equipment, but we're still hitting a bottleneck. I bet a lot of people have the same problem. My buddy Tony says he has the same problem over at his company. I'll google it and see how to improve things. You can find a fix for anything now on the web.

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Tags: Marketing Consultants in SF Bay Area, B2B Sales Cycle,

Google's Humming Bird Update and What It Means for SEO

Posted by Laurie Monahan on Mon, Feb 03, 2014 @ 05:22 PM

Google has rolled out a new algorithm called "Hummingbird" for all search results in September 2013. The algorithm, has been live for about 5 months now and is meant to improve search results for long-tail queries and "contextual search.”

What is Google's Hummingbird Update?

The Google Hummingbird announcement was made in Menlo Park in September 2013. Its name is symbolic for the speed and precision it shares with the bird it is named for.

Hummingbird is the biggest overhaul to the google search engine since the 2009 "Caffeine" algorithm, which focused on speed and integrating social network results into search. It affects about 90% of searches according to Google. The main focus is that the new algorithm allows Google to more quickly parse full questions, as opposed to parsing searches word-by-word, and to identify and rank answers to questions from the content they’ve indexed.

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Tags: Google Hummingbird, Hummingbird Update, Marketing Consultants in SF Bay Area, Hummingbird Update for SEO, Bay Area Inbound Marketing