Branding is at the very core of marketing, and requires skills and expertise that marketers own. The payoff for proper branding, obviously, is more traffic to your website, more leads, more sales, and more profit sharing for you and everyone else in the company.
Tags: Building your Brand, Branding, Branding for SEO, What is a tag line?, Bay Area Inbound, automate marketing, Inbound Marketing Consultants in SF
You already know that lead generation is as important for your company as having a great product or service to sell. If you can't drive people to your website, capture warm leads, and nurture them towards sales, you aren't going to be around a year or two from now.
The B2B marketing automation industry reached $475 million in revenue by the end of 2012. This was more than a 50% increase over 2011, which had also doubled in revenue from the year before. (Source: Raab Associates)
Tags: bay area inbound in SF, Bay Area Inbound Marketing Consultants, Marketing Automation Facts, Marketing Automation Increase, Marketing Automation Software, Marketing Automation Consultants, Bay Area Marketing Consultants
