Blogging is the number one way to get new business today. People use the internet to shop today, it's cheaper, faster and more comprehensive than any other way to research. Instead of interrupting people to tell them about something they or may not want, smart companies today use internet marketing to let people find them and their products and services.
In college, about half way through, I did something really stupid. I bought myself an Alpha Romeo. It was a black spider veloce convertible, equipped with tan leather and power windows. It was so beautiful and although dangerous, it was a blast to drive. I admit freely, I was young and dumb, like a lot of people in their early 20s.
Tags: Startup Marketing Budget, Crossing the Chasm, Bay Area Inbound, Inbound Marketing in SF
Recently took 10 years off from the full-time workforce to raise our twins and feel really lucky that we could afford for me to do it. But, getting back into the workforce at the same level I was working before has, of course, been a bit of a challenge, especially since I want to work from home.
Tags: online marketing, Inbound Marketing in SF, Bay Area Inbound Marketing
Recently picked up two tech marketing consulting gigs...one is blogging for a large well-established tech company and the other is marketing for a high-tech startup so I'm the whole marketing show.
Tags: Inbound Marketing in SF, inbound marketing in bay area, Bay Area Inbound Marketing Consultants
I recently read an article in Forbes Right Now by Lisa Arthur, that quoted Gartner's statistics that CMOs will be outspending CIOs on IT in the next 5 years. I agree with her premise, but I would say, that not only do CMOs spend on IT but they will spend on Big Data as well.
Tags: Inbound Marketing in SF, Bay Area Inbound Marketing, lead generation in sf
Closed-Loop Marketing Analytics, the "Holy Grail" of Inbound Marketing, are easy to obtain by Integrating Your CRM with Hubspot and they are unique to Hubspot.
Tags: closed-loop marketing analytics, Inbound Marketing in SF, lead generation in sf, Inbound Marketing Bay Area, marketing agency bay area
How do we increase Sales? It's a question on most manager's minds that have responsibility for profit and loss. Seasoned Sales Professionals have long known that to get one sale out of the bottom of the funnel, we need to get a lot of prospects into the top of the funnel.
Tags: Inbound Marketing in SF, automate marketing, lead generation in sf, how do I increase my sales?
Now that Steve Jobs is gone, I find myself wondering, what was it about him that made us admire him so much? What contributions did he make that generated so much press surrounding his life and his passing?
Tags: Steve Jobs, Inbound Marketing in SF, lead generation in sf
In some ways the economy is struggling, and in some sectors the economy is worse than in others, like building for example. But there could be another reason you are losing business.
Tags: bad economy, market share, Inbound Marketing in SF, lead generation in sf
You can see by your overall traffic that you've had a lot of new website visitors and you can tell by your blog analytics that your articles have had a lot of reads, so why don't you have user profile info for all of your visitors?
Tags: Inbound Marketing in SF, lead generation in sf, analytics, web browsers, etrigue
