BAI Marketing Case Study: Cirrent
Cirrent was an early-stage startup that was showing good traction in the WiFi for Internet of Things market, but wanted our help to scale and close sales in an automated way. We agreed that they needed digital-educational offers at all levels of the sales funnel to lead nurture prospects down the funnel. BAI was able to help them reach their targeted sales goals.
"Thanks for all of your help with closing sales! The work you did creating educational offers at all levels of the sales funnel, building out Hubspot such as landing pages and lead nurturing campaigns, managing the creation of graphics for call-to-action buttons, email campaigns, and creating blog articles with proper SEO to insert CTAs into, got sales going in a good direction.
We plan to follow your advice on creating a tag line: Cirrent, Simplifying WiFi.
Thanks for everything!"
Rob Conant, Cirrent CEO, April 2017